VP, Performance Marketing
Alex joined MBuy in September of 2019, bringing 8+ years of digital marketing experience with a proven track record in leading teams for developing, optimizing, and measuring paid search campaigns. He is a data-driven performance marketer who loves to navigate complexity and solve unique business challenges across a diverse client portfolio. As Director of Paid Search, Alex oversees all facets of Paid Search campaign management in a cross-channel environment. Prior to joining MBuy he led Media teams for some of the largest Fortune 100 clients at Publicis Media and Dentsu Aegis. Alex has experience managing client accounts spanning a wide variety of verticals, including (but not limited to) Automotive, Retail, Pharmaceuticals, Healthcare, Travel & Tourism, Higher Education, Finance, and B2B. Alex hails from Minnesota and is a proud Wisconsin Badger alumni living in Chicago.