MBuy Signs Multi-Market TV Ratings Deal With Rentrak
August 05, 2013
Rentrak (NASDAQ: RENT), the leader in multiscreen media measurement serving the advertising, television and movie industries, today announced a multi-year StationView Essentials contract with Mediaocean’s MBuy, which will use Rentrak’s TV ratings currency in Chicago, Des Moines, Detroit, Grand Rapids, Indianapolis, Louisville, Milwaukee and St. Louis.