Louis has been with MBuy since 2015 and is leading strategy for all clients. Louis has in depth knowledge across traditional and digital media giving him the ability to develop holistic media strategies for his client’s. Louis has created highly impactful campaign strategies that increase sales, generate awareness, and shift public perception. Having cross-channel experience, he understands how online and offline tactics work together to achieve the most effective and successful campaigns, while enriching client relationships and service. Louis graduated from DePaul University and received his B.A. in Public Relations and Advertising, allowing him to also understand how paid media impacts earned and owned media.